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Customer Relationship Management Communicate your marketing message directly to travel agents. You can choose to broadcast your message regionally, locally or even on selected city pairs with Abacus CRM.Enhance your communication channels with travel agents via Abacus advertising solutions.
Abacus NewsLine Abacus NewsLine appears as a marketing teaser which appears on the travel agents’ screen. Typically used to broadcast announcements for new flight routes or timings, new hotel property, special fare promotions or even a simple travel agent incentive programme. Abacus NewsLineFlash An enhanced version of Abacus NewsLine that prompts the flashing of text at the top bar whenever there is a new message. Comes with local language capability, it also enhances the experience for local travel agents. Abacus ReferenceSystem An information database housed in the Abacus system. Airlines/hotels typically use this to house information like your cancellation policies, reservation requirements, etc. Abacus SalesManager (For airlines only) A strategic marketing tool that focuses on specific city-pairing to influence travellers to switch to your airline, when they are shopping for choice destinations. Abacus PromoSpots (For airlines only) Tagged to city-pair marketing, Abacus PromoSpots appears at the bottom of each airline availability search page to influence travellers’ buying behavior. Used alone or in combination, Abacus CRM complements your marketing messages to the travel agents. Cost-effective solution Reach over 15,000 agency locations in 24 markets within Asia. Short lead time Make urgent announcements, initiate and conclude marketing campaigns at short notice. Dynamic & flexible Easy & quick to accommodate amendments resulting in reduced misrepresentation of airline prices. Actively engages your travel agents Penetrates daily activities of travel agents at their work, leading to strong call-for-action effect. Proprietary acquaintance A channel exclusive to the travel industry, familiar to both vendors & agents. Contact us today to start communicating with your customers more effectively. |